The 2-Hour Job Search by Steve Dalton

Author:Steve Dalton [Dalton, Steve]
Language: eng
Format: epub, pdf
ISBN: 978-1-60774-171-8
Publisher: Ten Speed Press
Published: 2012-03-05T16:00:00+00:00

So why is the third point—putting your connection first—so important?

For the same reason that nearly every pop song plays its chorus or primary “hook” in the first thirty seconds—you need to give the contact a reason to care quickly so he or she will actually pay attention. Identifying your connection to the contact right up front maximizes your chance of getting your message read.

Let’s revisit the ways in which we may have found a contact, from this page:

1. Most recent alumni database

2. Undergraduate alumni database (if different from above)

3. LinkedIn

4. Facebook

5. Fan Mail

6. LinkedIn backsolving

7. Cold calls

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